Imagine turning a single script into dozens of videos, each customized for different audiences, languages, and platforms, all within minutes. That’s the power of HeyGen, the focus of this week’s class in the Gen AI App Series. This AI-driven video creation tool allows anyone to produce high-quality, avatar-led videos directly from their browser, transforming how teams approach global communication and content scaling.
In this class, you’ll see just how accessible professional video production has become. Marketing teams, learning departments, and creators can generate multilingual videos that look polished and personal, without needing a full studio setup. Claire Prudhomme walks you through a real-time demo, showing how to start from a script and end with a video that speaks to audiences in multiple languages, complete with lip-synced translations and cloned voiceovers.
What makes HeyGen stand out is its flexibility. You’ll learn how to customize brand visuals, tweak avatar delivery, and optimize content for different platforms, all from one central workspace. Whether you’re creating training content, marketing campaigns, or personalized messages at scale, this class will help you understand where HeyGen fits into your workflow and how it can save you time while expanding your reach.
What You’ll Learn
- How to create an avatar-based video from scratch using your own script
- Ways to apply brand assets, backgrounds, and voices for professional results
- Techniques to optimize videos for multiple platforms and audiences
- How to translate videos into new languages with realistic lip-syncing and cloned voice
How to Watch
The Gen AI App Series is available exclusively to AI Mastery Members. Each week, you’ll get a focused walkthrough from Mike Kaput and Claire Prudhomme. You’ll see the ins and outs of a single AI tool each week, from productivity apps and research assistants to image, video, and generative media platforms. We want you to leave with a better of understanding of if, when, and how it fits into your workflow. Become an AI Mastery Member today.
Jeremy Zimmer
Jeremy Zimmer is the Director of Marketing for AI Academy by SmarterX.