Your personalized path to AI mastery begins here


Each course series in our catalog is crafted to help professionals and organizations use artificial intelligence more confidently, creatively, and responsibly. Each course series is available for individual purchase at $499 each for a single license, or all course series are included in our AI Mastery Membership.

AI Foundations Collection

These courses will set the foundation for AI Mastery. Get full access to all collections with an AI Mastery Membership.
Fundamentals V1

AI Fundamentals

Build a strong foundation in AI. Gain essential knowledge, practical skills, and strategic insight to confidently navigate—and lead in—the age of AI. Earn an AI Fundamentals certificate to showcase your fluency.

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Piloting AI

Piloting AI

Turn AI understanding into action. Learn proven frameworks to identify high-impact pilot projects, build custom AI assistants, and confidently lead AI implementation that drives real results and measurable business value.

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Scaling AI (3)

Scaling AI

Go beyond experimentation—build the AI-powered business of tomorrow. Learn how to lead responsible AI adoption, engage your team, and create a strategic roadmap that drives real transformation at scale.

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AI for Industries Collection

Explore how AI is transforming your specific industry. Understand unique risks, regulations, and opportunities in sectors like healthcare, finance, retail, and more—so you can apply AI responsibly and strategically. Get full access to all collections with an AI Mastery Membership.
accounting

AI for Professional Services

Built on human expertise and billable hours, professional services are facing an existential threat from artificial intelligence. This course will teach firm leaders how to navigate this disruption.

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software

AI for Software & Technology

Rapid AI advances are redefining product development, operations, and competition in tech. This course equips software and technology leaders to harness AI for innovation, efficiency, and market advantage.

Release Date: Fall 2025

healthcare

AI for Healthcare

From diagnostics to patient engagement, AI is accelerating change across healthcare. This course empowers leaders to adopt AI responsibly, improve outcomes, streamline operations, and maintain compliance in a rapidly evolving industry.

Release Date: Fall 2025

AI For Departments Collection

Uncover the AI impact across departments—from marketing to HR to operations. Learn how different teams can boost efficiency, creativity, and performance by applying AI in function-specific, practical ways. Get full access to all collections with an AI Mastery Membership.
MKT

AI for Marketing

Are you prepared for the AI revolution in marketing? This is your step-by-step roadmap to becoming an AI-forward marketer, guiding you from foundational understanding to hands-on transformation.

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Sales

AI for Sales

AI is reshaping how sales teams prospect, engage, and close deals. This course helps sales leaders leverage AI to drive revenue growth, improve forecasting, and personalize customer experiences at scale.

Release Date: Fall 2025
cx

AI for Customer Success

AI is transforming how companies onboard, support, and retain customers. This course gives customer success leaders tools to boost satisfaction, reduce churn, and create scalable, proactive engagement strategies.

Release Date: Fall 2025

AI Mastery Membership Exclusive Courses

Get full access to all collections with an AI Mastery Membership.
Gen AI App Series

Gen AI App Series

Mike Kaput demos powerful generative AI technology that you can use to skyrocket productivity and performance in your work.

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AI Academy Live Series

AI Academy Live 

Insightful live learning experiences and master classes to keep you ahead of the curve hosted by Paul Roetzer and Mike Kaput.

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ama

AMA Sessions with Paul Roetzer

Quarterly AMA sessions with one of the world’s leading voices on AI for marketing, business, and society.

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Free AI Classes

Register now for one of our free classes.
Intro

Intro to AI

Our Intro to AI free class will help you understand what AI is and what it’s capable of doing. Professionals of all levels are encouraged to join. Data science and machine learning experience is not required!

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5 Steps Thumbnail2

5 Essential Steps to Scaling AI

Take the first step in your AI learning journey. Join us for a 60-minute free webinar to learn what AI is, and how it impacts businesses and knowledge workers.

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AI Academy Pricing

Get started below with an AI Mastery Membership. Business plan pricing is available for groups of 5+.

 
“I find tremendous value from the Mastery Membership. In a world rich in snake oil, the Mastery membership content is grounded in useful, real-world applicable learning.”
Heather DelCarpini
Director of Marketing
Catania Oils
“The value of the membership goes far beyond the annual investment. I’m squeezing more insight, support, and momentum out of this membership than my tiny one-person budget ever dreamed possible.”
MJ Johnston
Owner
qt Web Expert
“What surprised me was how valuable the ongoing access would become: the quarterly briefings offer a clear, concise overview of top news; the AMAs with Paul make complex topics feel approachable”
Jen Taylor
Director, AI Strategy & Integration
Capacity Interactive