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5 Essential Steps to Scaling AI in 2026 [Live Class]

Presented by
Google Cloud

 

Friday, Nov. 14, 2025 at  12pm ET/9am PT

5 Essential Steps to Scaling AI in your Organization

Learn how leading companies are scaling AI for 2026 - don’t fall behind.


AI for marketing, sales, and service is an obvious value driver with hundreds of proven use cases. But in 2026 and beyond, leaders who unlock the greatest impact are those who scale AI across every function of their organization.

Since ChatGPT’s release in November 2022, Generative AI has reshaped how we work and compete. Yet, ChatGPT and large language models (LLMs) are just the beginning. The pace of innovation and adoption is accelerating, and the most significant opportunities are still ahead.

Meanwhile, business leaders are racing to adapt, drafting AI roadmaps while contending with legacy tech stacks, talent shortages, employee resistance, regulatory shifts, privacy concerns, and relentless competitive pressure.

This moment is unprecedented. You have a once-in-a-generation opportunity to reimagine your business and reinvent your industry.

Join Paul Roetzer, Founder and CEO of SmarterX host of The Artificial Intelligence Show podcast, as he shares the framework he’s taught to thousands of leaders in corporate, education, and government settings.

Save your spot for this timely and important webinar on Nov. 14, 2025.

Reserve Your Spot
Seats Are Limited

You will learn to:

  • Get Ahead of the Curve: Uncover the critical AI trends you must prepare for in 2026.
  • Break Through Barriers: Get a proven framework for dismantling the biggest obstacles to AI adoption—from tech debt to team resistance.
  • Future-Proof Your Role: Understand exactly how AI will reshape your industry and secure your role as a leader.
  • Build an AI-Ready Team: Learn the secrets to attracting, training, and retaining the AI-savvy talent needed to win.

This webinar is for:

  • Business Leaders & Executives
  • VPs and Directors of Marketing, Operations, or Technology
  • AI Project and Product Managers
  • Anyone tasked with developing and executing an AI roadmap.

Presented by: 

Paul Roetzer Headshot

Paul Roetzer is on a mission to accelerate AI literacy and human-centered AI transformation in organizations. As the founder and CEO of SmarterX and Marketing AI Institute, Roetzer is the driving force behind some of the industry's leading AI events and content. He created the Marketing AI Conference (MAICON), co-hosts the popular podcast The Artificial Intelligence Show, and is co-author of Marketing Artificial Intelligence.

Cathy McPhillips Headshot

Cathy McPhillips is the Chief Marketing Officer at SmarterX, where she leads brand, marketing, and communications strategy. She drives awareness and adoption of SmarterX’s products and experiences—including Marketing AI Institute, AI Academy, and The Artificial Intelligence Show—helping business leaders understand and apply artificial intelligence to drive smarter outcomes.

Providing AI Education to Leading Organizations

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Accelerating AI literacy and transformation isn’t optional. It’s a career and business imperative.

AI Academy by SmarterX and our AI Mastery Membership help professionals and organizations thrive through the disruption and uncertainty ahead.

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